Master Powerful Email Automation Series to Boost Engagement and Sales
Email automation is a process of automatically sending emails to subscribers based on triggers, schedules, or user actions you define. Automation allows businesses to send timely, relevant, and personalized content at scale rather than having to craft and send each message manually. Beginning with a welcome email for a new subscriber, to an abandoned cart […]
The Metrics That Matter to an SEO Company for SaaS
Search engine optimization (SEO) is key in the ever-evolving Software as a Service (SaaS). Companies in this area reach for exposure and engagement. Knowing what metrics to focus on can be the difference between growth and stagnation. SaaS SEO firms also focus on specific metrics to define the success of each campaign and its relevance […]
CPA Marketers: Here’s Why Broken Links Are Killing Your ROI
For marketers who want a cost effective pricing model for their affiliate campaigns, cost-Per-Action (CPA) offers a suitable approach for defining goals and distributing payouts if those goals are met. Such goals could be anything from a simple sign up, a sale, downloading an ebook, or subscribing to a newsletter. Often, marketers will use CPA […]
Beginner Mistakes in Social Media Promotion: Viplikes Reveals What NOT to Do
Starting out on social media is like showing up to a party where everyone already knows each other. You post, you wait, and you wonder why no one’s noticing you. It’s tempting to take shortcuts—buy followers, spam hashtags, or chase viral trends that don’t fit your brand. But those quick fixes usually backfire, leaving your […]
How Small Businesses Can Digitally Market Like Their Much Bigger Competition
Small businesses often find themselves competing against much larger companies with bigger marketing budgets, more resources, and stronger brand recognition. However, in today’s digital world, small businesses have more opportunities than ever to level the playing field. By using the right strategies, tools, and tactics, small businesses can market themselves just as effectively as their […]
SEO-Driven Success: How Leadership, Marketing, and Sales Are Evolving for the Future
In a world driven by data, technology, and ever-changing consumer behavior, businesses must ask themselves: are we equipped to stay ahead of the curve? Recent studies highlight that companies leveraging advanced tools such as data archiving solutions and multichannel marketing strategies have a 30% higher chance of outperforming their competitors. But success doesn’t stop there, […]
The Power of Quality Connections in Digital Marketing
Navigating the digital marketing landscape is like exploring a bustling city. In this city, the key to success lies in making and maintaining quality connections. These connections are more than just contacts; they’re bridges that link your brand to the wider world, helping you to stand out, build trust, and grow. Let’s delve into how […]
4 Things to Make Your Online Business Successful
Lots of businesses today have gone online, and that means you’ll experience a lot of competition when you launch your online store. To make sure you stay ahead of the competition, you will have to implement a number of tips. Let’s look at 4 things that can make your online business successful. 1. Choose Your […]
Top 7 Marketing Predictions to Help Businesses With Digital Transformation in 2023
The digital landscape is constantly evolving and businesses must stay ahead of the curve to remain competitive. In 2023, we can expect marketing to continue to transform rapidly, as businesses embrace new technologies and strategies to better connect with their target audience. In this article, we will explore the top seven marketing predictions to help […]
11 Best Software Affiliate Programs for 2023
Online affiliate programs are a great way to make extra money. Whether you’re looking for passive income or a way to supplement your current income, an affiliate program is one of the most reliable ways to do it. But with so many different software companies and programs out there, how do you know which ones […]