If you are a fan of the Terminator movies like I am, then it’s a surprise to see AI regulation working so slowly, especially in light of trillions of dollars pouring into this impressive new area of tech. Yes, it’s never a good idea to run blindly with Hollywood’s ideas and believe they’ll come to fruition, but there does need to be a better framework in place globally for AI to flourish in a safe and suitable set of laws and regulations.
As many people, myself included, get drawn into the negatives of AI, it can be easy to overlook some of the more positive factors that will usher in the world of casino gaming over the next decade or so. However, does that mean it will have enough of an impact to completely revolutionize specific areas of casino gaming, such as customer and site safety? Let’s dive in.
Casino Gaming – Consistently Innovating & Adapting
Although the casino gaming sector comprises a smaller portion of the broader gambling industry, there’s no disputing its influence in transforming the market into the contemporary platforms we use today. It’s a sector that refuses to stand still, with companies from all over the globe vying to have their say and influence, and secure a share of the enormous profits available in this burgeoning market.
Brands that have been able to adapt quickly have had the best chance of having long-term success in the casino gaming world. Playing at Cafe Casino offers a valuable insight into how the industry continues to evolve.
While cryptocurrency casinos have become the latest innovation, moving the sector forward from the innovations of casino gaming apps and mobile browsers that changed the industry in the early 2010s, it’s brands that can offer contemporary payment options alongside traditional ones that are finding the most traction in the current market.
Even picking a small part of the casino gaming world out and dissecting the timeline, the history of slot machines shows just how much the industry has adapted to new technology, and as AI is set to become one of the most disruptive innovations we’ve seen in our lifetime, those who think it won’t have a profound impact on the world of casino gaming are naive.
How AI Will Change Our Casino Gaming
Over the last two years, numerous opinions have been expressed about how AI is poised to transform the current landscape of casino gaming. While it won’t change completely, one thing that AI will do, at least from a user’s perspective, is aim to make gaming more convenient and streamlined.
Now, this might sound great if you are a casino gamer, but if you work in customer service, AI “streamlining” anything is a term you should be wary of. Customer service agents could find themselves replaced by AI in some sectors, but that doesn’t necessarily mean they will be able to do a better job, nor will it be welcomed by people who prefer to speak to a human customer service agent rather than an AI chatbot.
Every industry will have to brace for the changes brought about by AI over the next decade, spanning marketing, real estate, and finance. Those in the casino gaming world who do not make the necessary preparations will fall behind.
Again, the futuristic concept of AI live dealers might seem like something from a sci-fi movie, but a decade from now, with trillions being spent on AI, it may not seem like such a stretch. It’s areas like fraud prevention and responsible gambling identification where AI is likely to see the biggest roll out and result in the most obvious changes.
Risk Management & AI – A Promising Development
AI will be able to scour through user information and gambling patterns at an infinitely more accurate rate than the current models used by many online casinos in detecting problem gambling. Likewise, this statement also applies to the monitoring of bot accounts, fraud detection, and anti-money laundering tools.
Ideally, AI companies will make it their mission to utilize their technology for good, helping casinos identify suspicious accounts and transactions and better identify those who are at risk of developing a problem with their gambling. It’s a multifaceted approach, and although AI will inevitably play an integral role, other factors will also come into play when it comes to casino gaming safety.
Two-factor authentication (2FA) and biometric ID, which continue to be a major talking point in the tech world, will be rolled out to help better identify customers and tailor their experiences. The integration of AI will ensure that this tailored experience is personalized, tailored to each customer.
For some, it might be promotions and marketing that match their gambling preference, and for those who have an issue with their betting, it might be a way to identify them and signpost them to problem gambling charities such as Gamblers Anonymous. Either way, though, AI is going to play an enormous role in the new frontline for casino gaming safety.